LICENSING NEWS

Tonies adds Bob the Builder, Paw Patrol and more to range

Published on: 30th April 2021

The new Tonies will spark children’s imagination with immersive content, songs and stories – all totally screen-free.

This spring, Tonies is adding five new Tonies to its extensive range of stories, songs and audio as it welcomes Paw Patrol, Bob the Builder, Diary of a Wimpy Kid, The Famous Five, and Mia and Me to the Tonies family.

In a statement, the company said: “Now, more than ever before, parents are searching for alternative ways to entertain, educate and inspire their children. The new Tonies will spark children’s imagination with immersive content, songs and stories – all totally screen-free. Whether parents are introducing their child to their own nostalgic stories, such as The Famous Five, or listening together to the latest blockbuster story that their child loves, like Paw Patrol, Tonies keeps little ones entertained in a way that is meaningful, enriching and, most importantly, fun.”

With a run time of approximately an hour, the popular pre-school character Bob the Builder takes kids on adventures with Bob and his team, Wendy, Scoop and Lofty, and teaches them about teamwork and collaboration. The Diary of a Wimpy Kid Tonie, meanwhile, follows relatable teenager Greg Heffley, who writes about his daily life in middle school in a secret journal filled with his feelings.

The new Paw Patrol Tonie welcomes kids to the town of Adventure Bay, where they can meet the six heroic pups: Marshall, Rubble, Chase, Rocky, Zuma and Skye. In this engaging new story, Adventure Bay has to win a football match against the neighbouring city, but the Chaos Kittens and Mayor Humdinger are not playing fair.

Julian, Dick, Anne, George and Timmy the dog find new discoveries and adventure wherever they go in Enid Blyton’s most popular series, The Famous Five. From solving mysteries to enjoying half term escapades, these kids are often found caught up in exciting adventures. Finally, Mia and Me: Centopia and Unicorns follows Mia as she is transformed into a beautiful elf, makes friends with royalty from the idyllic world of Centopia, and discovers she possesses a unique skill.

The Tonies and Tonieboxes operate through a wireless digital system which connects to an NFC chip within each Tonie using Wi-Fi. Each Tonie is also beautifully hand painted, making them desirable and collectable for kids.

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