The company is bringing its new Shopkins trading card game to the market.
Available now, the trading card game follows on from the success of Topps’ Shopkins sticker collection launched last year, and features the characters from Shopville.
With over 170 cards to collect, including colour-me-in, holographic foil and special glitter cards, fans can collect and play with their favourite characters in this new shopping game.
Louise Ramplin, entertainment marketing manager at Topps, commented: “We’re really excited to launch the next instalment in our Shopkins portfolio, particularly as our sticker collection was such a success last year. With over 240 million Shopkins figures sold since its launch in 2014, the Shopkins brand is still proving to be really popular amongst the younger female fanbase, so now is the perfect time for retailers to build on its continued momentum with our new trading card collection.”
Starter packs come complete with a collector binder, A1 collector guide, A2 game mat, a packet of trading cards and a Limited Edition card.