Dallas Market Center and The Toy Association have announced the debut of the Toy Fair Pavilion during The Temps at Total Home & Gift Market.
The market, running from 10th-13th of January 2024, will be the largest winter presentation of temporary exhibits in more than 12 years and will feature more than 1,000 booths across five distinct product neighbourhoods.
The Toy Fair Pavilion, located on the 12th floor of the World Trade Center, will feature exhibitors representing the most important brands in toys and youth entertainment, bringing a plethora of toys, puzzles, games, educational products, plush, art activities, dolls, action figures, licensed products and more to buyers shopping the show.
“Products that are trending in the youth entertainment space are some of the most sought-after items by independent retailers as they are increasingly seeking a wider range of products to create lifestyle experiences in their stores,” said Kimberly Carcone, EVP, global market events at The Toy Association. “The opportunity to connect our companies with buyers from diverse retail outlets in Dallas in the first quarter is exciting for us.”
One of Dallas Market Center’s key value propositions is presenting a single marketplace in which retailers may source products for the upcoming seasons across multiple categories. This balance of unmatched new product discovery and business efficiency sets Dallas apart. Independent retailers are increasingly seeking a wider range of in-demand and trending merchandise as they create lifestyle experiences inside their stores, and that includes products for younger customers.
Cindy Morris, president and CEO of Dallas Market Center, said: “We are thrilled to welcome The Toy Association, with whom we have worked for many years on events to bring together buyers and sellers. The fact that they have selected Dallas for this new venture speaks volumes on our partnership and on the strength of our marketplace to deliver value to the retailer. The January pavilion is a sneak peek of what we know will be a must-see destination.”
The January edition of Total Home & Gift Market is the first US trade event of the new year and will attract buyers from all 50 states and dozens of countries.
For details on upcoming markets, visit the Dallas Market Center website and download the Dallas Market Center mobile app. Also, keep up-to-date on all information by visiting Dallas Market Center on Facebook, Instagram, LinkedIn, Twitter, and the DMC Daily Dose.