Toy Fair’s Trolley Dash to help 1,000 children

Published on: 10th February 2016

On 26th January 2016, more than 60 volunteers for KidsOut got together for the Toy Fair famed Trolley Dash.

kidsout-480The final event of the show saw 50 trollies, donated by Tesco on Cromwell Road, pass through the Toy Fair aisles collecting donations from exhibitors for disadvantaged children across the UK.

This was the first year as Toy Fair’s official charity partner, and thanks to exhibitors KidsOut estimates it will be able to provide toys to another 1,000 children.

Sandra Doherty, head of children’s services at KidsOut, commented: “We’re so pleased with the results of the Trolley Dash. The generosity of exhibitors mixed with the enthusiasm of volunteers made the day a true success for KidsOut. We receive feedback all the time about how important our Toy Box service is to the refuges and the children who receive them. Without these toys many of the children would be left with nothing, and I am so proud that KidsOut can be a part of making their lives a little better.”

Toys and furniture donated in the Trolley Dash will go to local refuges and the KidsOut Toy Box service, which supports children who are victims of domestic abuse.

Majen Immink, head of Toy Fair operations and sales, said: “The Trolley Dash is always a fun way to mark the end of Toy Fair for another year and it’s a fantastic opportunity for our exhibitors to support a worthy cause. We were delighted to welcome KidsOut as our official charity partner for Toy Fair 2016.”


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