Toy World’s Mattel Supplement is out now

Published on: 2nd October 2015

Toy World teamed up with Mattel to produce a supplement on the company’s key brands and latest news.

MattelSupp-WORDPRESSThe supplement features interviews with Mattel’s VP and country manager Dominic Geddes, Tesco’s head of licensing Rachel Wakley and Channel 5’s head of children’s Jessica Symons, as well as an overview the company’s key brands and licensees.

To read the supplement, please click on the image.


05 Dominic Geddes interview

06 Meet the team/ News

10 Thomas and Friends

14 Barbie

21 Bob the Builder

24 News

26 Fireman Sam

29 Fisher-Price

30 Monster High

33 Hot Wheels

34 Licensee directory


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