NEWS

Trends UK to launch SpyX range in 2018

Published on: 8th December 2017

Trends UK is launching a new range of SpyX intelligence and surveillance role-play toys.

Working with Atomic Monkey, a company with many years’ experience in the design, development and marketing of feature-led role-play spy items, the range will hit retail shelves in spring 2018.

The SpyX role-play range will receive full marketing support to spread the word.

Offering working features that fuel the imagination, the SpyX range will include a selection of strategically priced listening devices, laser alarms, night mission goggles, and communication devices. With an affordable price range including impulse and pocket money toys to larger gift sets, there is a SpyX toy to suit all occasions and budgets.

Graham Spark, Trends UK, commented: “We are delighted to work with Atomic Monkey to launch the SpyX range. SpyX highlights a real opportunity for a strong brand presence in an evergreen play pattern that excites kids and is embraced by parents.”

RECENT ARTICLES

Friday Blog

Christmas Magic…it’s the Friday Blog!

Hamleys reveals its top toys for Christmas

Success for The Independent Toy & Gift Show as rebrands for 2022

Hornby introduces new BrickPunk range of construction kits

University Games kicks off Q4 Media Campaigns

Penguin Random House Children’s appoints new commercial director

Spielwarenmesse to bring Game Inventors Convention to Nuremberg

Exclusive – Stock tactics: Talking Shop

Exclusive: Letter from America with Rick Derr

Spin Master launches League of Legends collection