As a follow-up to the forthcoming Snozzle Saturday swap day, Vivid has made a quantity of Snozzle Wobbleson figures available for consumers to purchase for £1 via a dedicated customer service helpline. The company plans to donate all funds generated through the sale of the figures to Comic Relief which takes place on the day before Snozzle Saturday. Moshi fans will be informed of the plan via Mind Candy social media channels and the Mind Candy blog this week.
Neil Bandtock, managing director at Vivid Toy Group, said: “We wanted a means by which we could ‘give back’ in some way to both Moshi fans and the wider general public following recent issues we have had with supplying Snozzle. We are conscious that not all people can get to an Entertainer store on the 16th March for the Snozzle Saturday swap day and therefore wanted to make a quantity of Snozzles available for them to purchase via our consumer services team following the swap event. It seemed like a great idea to tie this into the Comic Relief efforts by donating the money raised by consumers purchasing in this way to the charity.”
If you would like to receive the latest toy trade news straight to your inbox, please enter your email address in the subscribe box above; you can also follow Toy World on Twitter and Facebook and request a print subscription here.