NEWS

Vivid premieres Nocto

Published on: 24th June 2016

The company presented the product at Hamleys this week. 

noctopJames Ratcliffe was present at Hamleys’ Play Room on Wednesday to demonstrate what Nocto can do. “Nocto is an interactive bat, described as a grumpy teenager with batitude,” he said. “With light-up eyes and wings that move, it has four different interactive modes, as well as other features.”

Red mode means that it will detect anyone that walks past and sound the alarm, whilst in orange mode, Nocto can detect any music playing and dance along.

In flight mode, it will flap its wings and make sounds when it’s picked up and flown around. It also plays its own music, and can play games such as rock, paper, scissors and Ask Nocto, similar to the magic eight ball.

Later in the day, Nocto also took a tour around London accompanied by James and Nocto-man, in order to be presented to numerous journalists and brands.

It has been in development for the past 18 months, and will debut at retail on 16th July. TV advertising will also commence in July.

RECENT ARTICLES

Going Nowhere… it’s the Bank Holiday Blog!

Fanbytes announces new reality-style online show

Thursday 9th April – Latest toy industry reaction to coronavirus outbreak

Fisher-Price report highlights positive effects of play on parents and carers

Exclusive: the latest from the pre-school category

ViacomCBS appoints Simon Leslie

Statement from TIE’s Sanjay Luthra on the power of play

Exclusive – IETP’s Carmel Giblin calls for the toy industry to work together

Operation Pac-Man issues update after first week of efforts

Generation Media announces launch of Generation Academy