NEWS

Warner and Panini announce global deal

Published on: 4th November 2016

Warner Bros Consumer Products EMEA has signed a deal with Panini for a J.K Rowling’s Wizarding World sticker and trading card collection.

Panini-480The first launch will be a 32-page album, featuring characters and beasts from across all the movies within J.K. Rowling’s Wizarding World.

In addition to the iconic scenes from the Harry Potter film series, the card collection includes key scenes from Warner Bros Pictures’ highly anticipated Fantastic Beasts and Where to Find Them feature film, which is coming to cinemas on 18th November. A total of 240 stickers, including 96 specials, will be available for fans to collect. Each pack will contain five stickers.

Julian Moon, senior vice president EMEA at Warner Bros. Consumer Products, commented: “We’re delighted to be working with Panini on J.K. Rowling’s Wizarding World sticker and trading card collection. The Panini team has been involved with the Harry Potter franchise since the very beginning, having produced the sticker album collections since the first film. They have a deep understanding of the power of the brand and we’re delighted to be working with them again on this deeply engaging and immersive product, now including Fantastic Beasts and Where to Find Them.”

“We couldn’t be more excited about our movie and sticker album tie-in,” added Peter Warsop, Panini’s group licensing director. “When you consider the enormous success of our previous Panini launches for the Harry Potter films, along with the anticipation and excitement building around Fantastic Beasts and Where to Find Them, we believe fans worldwide will be going crazy to start their new collections.”

Panini’s J.K. Rowling’s Wizarding World collection starts rolling out across the EMEA region this month.

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