World News

eOne revs up broadcast launch of Ricky Zoom on Nickelodeon in the US

Published on: August 22nd, 2019

Nickelodeon joins a strong roster of broadcasters set to premiere Ricky Zoom this autumn. 

Excitement for the launch of new pre-school animated property Ricky Zoom has cranked up a gear as Entertainment One (eOne) announces that Nickelodeon in the US will join a top tier line up of partners and is set to launch series one on 9th September.

A growing list of global FTA, PAYTV and VOD platforms are lining up to debut eOne’s latest pre-school property across multiple territories, including Super RTL (Germany), Clan TV (Spain), Gulli (France), RAI (Italy), Youku (China), and Discovery Kids (Latin America) with further deals in the pipeline.

“The US will play a key role in the rollout of Ricky Zoom around the world,” said eOne’s Monica Candiani, EVP International Content Sales, Family & Brands. “Securing a broadcaster of this calibre in this crucial market is a reflection of the high quality animation and storytelling that people have come to expect from an eOne show, and we’re delighted to strengthen our long standing relationship with Nickelodeon.”

As anticipation builds for the broadcast launch, eOne is also readying the release of the brand’s first official app, which will launch in line with broadcast dates to give fans the opportunity to engage with the characters between episodes. Ricky Zoom: Welcome to Wheelford will feature fun mini-games and interactive playgrounds so kids can explore the new and wonderful world of Wheelford.

Readers should look out for a special joint interview on the Ricky Zoom toy plans with Katie Rollings, SVP UK licensing, eOne, and Mary Wood, UK general manager, Tomy (master toy partner), which will be published in the October issue of Toy World.

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