Group announces that Gerhard will join the company as group president for Europe and APAC, effective 2nd October.
A former member of the management board of GfK, Gerhard also held the position of interim CEO last year during a GfK management change. In his new role, he will be based out of Europe and will report to NPD CEO Karyn Schoenbart.
During his seven years at GfK, Gerhard drove strong organic growth and successfully implemented major changes to account and quality management, systems and operations in his area of responsibility. Prior to joining GfK, he was CEO of emnos, a loyalty analytics business in six countries. Before that, he was with Accenture as an executive partner.
Karyn Schoenbart commented: “Gerhard has successfully led a global organisation and has extensive experience in retail and consumer businesses, which are NPD areas of focus. As we grow our business in Europe and APAC, we need continued strong leadership to ensure that we are maintaining the superior quality that our clients expect from NPD even as we continue to transform our business with the addition of new analytic solutions to complement our core measurement services.”
Gerhard added: “I am excited to join such a dynamic company with an outstanding reputation for leadership. NPD is known for its industry expertise and impressive growth trajectory. I’m looking forward to working with the team to continue to broaden the portfolio, bringing new services to new markets.”
Gerhard will succeed Michel Maury, who joined NPD in 2007 and led the very successful expansion of NPD services in Europe and Asia during the past 10 years. Michel will stay on with NPD until March 2018, at which time he plans to retire. During this period he will focus on the APAC region and work with Gerhard to ensure a seamless transition.