World News

North American Int toy fair hosts digital kids conference

Published on: August 27th, 2014

The Toy Industry Association (TIA) and Digital Kids Media have announced that the Annual Digital Kids Conference will co-locate with the North American International Toy Fair in February 2015.TFdigi300

Taking place from February 16-17 at New York Jacob K. Javits Convention Center, the conference will address new strategies, valuable tools, and marketplace insight that will enable youth-focused media professionals to create best-selling digital toys, games and media services for kids. The pre-conference Learning Summit, scheduled for February 15, will explore the rapidly changing innovations occurring in learning technology, with a focus on consumer and curriculum based learning products and services.

“Hosting the Digital Kids Conference under the same roof as Toy Fair presents an enriching opportunity for the 30,000 exhibitors, retailers, licensors, brand owners and other play professionals who annually visit the Toy Fair marketplace,” said Marian Bossard, TIA vice president of meetings and events.

The partnership between the two shows will provide all Toy Fair attendees with access to the Digital Kids Conference and Learning Summit; TIA members will receive reduced rates to attend the sessions. Digital Kids Conference attendees, as well as those who have the “All Access Pass” to attend both the Conference and Learning Summit, will have access to the Toy Fair show floor, where they will be among the first to view hundreds of thousands of hot new toys and games on display by nearly 1,200 innovative toy companies.

Toy Fair will also offer an educational program designed to help toy inventors and designers, licensors, independent and specialty retailers, and many more constituents grow their businesses, comply with new safety requirements, identify the biggest toy trends of the year and much more.

The conference will overlap with Toy Fair on Monday and Tuesday, February 16-17; the Learning Summit will precede the conference on Sunday, February 15. For more information, visit www.DigitalKidsCon.com.  To learn more about Toy Fair, visit www.ToyFairNY.com.

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