Eddie Percy-Hughes has joined Worlds Apart’s technology and design team, with specific focus on the company’s licensed toy category.

He joins from Euromark, where he was head of product development.  His experience and expertise in the plastics and hardlines industries will be key as Worlds Apart develops its role as a master toy licensee.

Eddie and his wife Bella have spent the Christmas break relocating to Cornwall.

“We are delighted to welcome Eddie to our team and his previous experience will be a welcome asset as we continue to expand our development team with widening skill sets,” said Worlds Apart MD, Neil Shinner.