The RED-I camera is an easy-to-use, pocket-sized video recorder with one-touch recording. RED-I’s design allows the user to attach the camera to just about anything; a helmet, scooter, bicycle or clothing. The camera is compatible with both Mac and PC, and with fast download speeds, videos are quick and easy to share. The RED-I’s silicon skin allows users to customise the colour of their camera and acts as rugged protection.
Ying To, brand manager at Zinc Sports, said: “We are very excited about this development, and 2013 sees further new exciting products being launched alongside bigger marketing plans than 2012, giving everyone the opportunity to get involved. Our Team Riders will be promoting and utilising the RED-I creating further content and awareness for Zinc through all online and social media platforms.”
The camera will be available in early 2013.