In an extension to the popular Tangle range, the sensory fidget toy and accessory will see the introduction of Zuru Tangle Pets, available in the UK from October.
Over the past two years, more than 34m Tangle products have been sold worldwide, with 35% of sales in the UK alone. Designed as a creative stress relief solution with brain-teaser benefits, Tangle is currently available in collectible and connectable classic and wild designs.
Zuru Tangle Pets is a line of six cute, collectible pets for children to tangle, twist and shape. Available as Kitty, Puppy, Bunny, Sloth, Unicorn and Flamingo Tangles, the pets can be used to help with creativity and concentration. Children can collect them all to click together and create the ultimate stress reliever, puzzle, fidget toy or artistic creation.
Erika Sava, senior marketing manager, Zuru Toys says the company is thrilled to be launching the latest addition. “In 2017, we worked closely with Tangle’s creator and designer Richard X. Zawitz to re-purpose his original vision to create Zuru’s new versions. The introduction of Zuru Tangle Pets offers even more longevity for the range in the marketplace and appeals to the on-going popularity of collectible pet-themed toys.”