Following a hugely successful first phase, a second phase of Board Game Club’s nationwide libraries project is scheduled for Q4.
Playtime PR rolled out the libraries initiative in the spring which saw 1,100 games delivered to 100 libraries across the nation. In keeping with Playtime’s motto of ‘making lives more playful’, the non-commercial initiative is designed to increase access to games for local communities.
The initiative, which aims to increase access to play for local communities through their libraries, will see a further 1,000 games delivered into 100 different public libraries across the country in mid-October – just in time for half term. As with the first wave, each box will contain a selection of games for libraries and their wider communities to enjoy. Several companies involved in the first wave, including Big Potato, Gibsons Games and Imagination Games, have aready signed up for the second phase of the campaign, and companies such as Ravensburger and Moose Games have also booked in slots to be part of the autumn roll out.
“The feedback from the libraries that took part in the first wave of the initiative has been overwhelming and so incredibly positive,” said Ceriann Smith, director of Strategy & Creative at Playtime PR. “The games have made such a difference, with many libraries getting in touch to say ‘thank you’ and to share how they’re using the new games”
23% of the libraries used their games box to set up brand new board game clubs, while 33% said the games boosted their existing board game collections. A further 20% used the games to revamp their existing board game clubs.
“This feedback has strengthened our drive to continue with our mission to make play available to all, so a second phase of the initiative was a natural next step,” added Ceriann, “We already have some fantastic games companies on board for the autumn wave, so the next roll out is already looking to be bigger and better.”
Spaces are limited, so games companies interested in supporting wave two of the project, which will open up the initiative to even more libraries throughout the country, should contact libraries@playtimepr.com
