Heathside Trading has signed a licensing agreement with Ubisoft and is set to expand its pop culture range by incorporating a brand-new range of Rabbids toys, collectibles and gifts. 

Heathside Trading has entered into a licensing agreement with Ubisoft to officially develop, market and sell a range of blind-packed licensed Rabbids toys and collectibles through selected retail partners.

The agreement was brokered by Kirsty Guthrie, owner of KJG, for Heathside and Tinderbox, the specialist digital division of Beanstalk.

The Rabbids are a mysterious breed of playful, curious and whacky creatures that seek constant fun throughout different worlds and dimensions. Rabbids love their freedom, making creative inventions and getting up to unexpected antics wherever their chaotic path leads them.

Darren Epstein from Heathside commented: “Another great classic brand will be introduced to our pop culture range. Rabbids is one of those brands everyone wants to work on, from a great team at Ubisoft and Beanstalk.”

Heathside Trading is a leading manufacturer and wholesaler of pop culture consumer products based in the United Kingdom, offering ranges of product to customers globally on various formats. To find out more about the company’s ranges, visit www.heathside.biz or get in touch at 01282 775 778 or sales@heathside.biz.