NEWS

Tactic Games launches new Mölkky Minipeli

Published on: 18th June 2024

Tactic Games’ globally popular Mölkky is now available in a compact size to offer players an alternative way of tackling the game of strategy, skill and chance. 

In a new move for its iconic and award-winning outdoor game Mölkky, Tactic Games is launching Mölkky Minipeli. First unveiled at the London Toy Fair in January, the globally popular skittle-throwing game is now available as a miniature version.

Following the play pattern of the original Mölkky, players set the miniature numbered pins in a formation on a table-top and then aim the throwing skittle and watch where the pins fall. To win any game of Mölkky, classic or mini, users must score 50 points exactly, but if they go over 50, their score goes down to 25.

The newly launched finger-size throwing game, crafted from real wood for authentic play, brings a new element of fun to the Mölkky offering and makes it easy to take the game anywhere, while providing a safe way to play indoors. The new Mölkky Minipeli is a great way to introduce a new audience to the brand and keep the game being played all year round.

The original wooden crate version of the famous Finnish game has undergone a packaging refresh to align with Tactic’s mission to reduce the use of plastics in its manufacturing. The crate now comes with a cardboard wrap to make it more environmentally friendly and give it stronger branding to stand out on the shelf.

Stock of Mölkky Go, the smaller version of the game in a box with a carry handle, has been flying out as soon as it lands from Finland, so Tactic is urging UK customers to get orders in quickly before it sells out for another summer.

Tactic UK Country manager, Thomas Randrup, commented: “With summer now upon us, it’s our aim to further raise awareness of Mölkky here in the UK and get even more people playing, be it socially in parks or on the beach, setting up mini pub leagues or even getting so good at it that they sign up as members of the GB Mölkky Federation and compete in national tournaments.

“The UK Championships were held in Devon last month, with events also planned for Cambridge and Leeds during 2024, and we are working closely with the organisers on ways Tactic can support these events. We are also ramping up our PR and gifting programme, as well as looking at how to enhance Mölkky’s visibility at retail and offer more of the game play accessories. The new Mölkky Minipeli game gives us another angle to discuss with buyers, and we’re looking forward to previewing what’s new for 2025. The team in Finland is working hard on more exciting Mölkky developments that we can’t wait to share with our customers.”

To find out more about Tactic’s ranges, call 07595 048770 or email thomas.randrup@tactic.net.

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