NEWS

Agenda Adapt: ready to help the toy trade navigate Amazon

Published on: 11th January 2023

Agenda Adapt is an advanced eCommerce growth partner, providing end to end Amazon services from strategy to activation.

The company has built a team of Amazon retail and advertising experts, with over 10 years’ experience in maximising online visibility and sales. It prides itself, it says, on having ‘worn the shoes its customers have’ and having ‘faced and navigated their challenges first hand’.

Agenda Adapt knows that developing and sustaining a profitable Amazon business is complex and time consuming. As an extension of a partner’s team, Adapt can help businesses set themselves up for success. Alternatively, it is able to simply take on board the complexity that Amazon often brings, freeing up time to focus on delivering growth.

As an Amazon-focused growth partner, Adapt specialises in providing advice and support, full seller and vendor central management, product detail page optimisations, advertising management and detailed performance reporting. Its services have been created to help its partners win on Amazon.

As Tony Finch, Adapt’s commercial director, explains, the company likes to keep things simple by using its ‘5 A approach’: audit, advise, activate, analyse and automate. Tony adds: “Basically, we understand where you are, overlay where you want to go, help you build a plan of how to get there and integrate as part of your team to help deliver your objectives.”

Tony also outlines the reasons why partners choose Adapt for their Amazon services. The company is an Amazon Ads advanced partner that favours simplicity and loves data. This fast-moving eCommerce specialist comes equipped with the knowledge and expertise to help any client, and views itself as a part of any partner’s team.

“To win on Amazon, it’s not enough to list products and hope for success,” continued Tony. “You need a clear goal and a plan of action supported by concise activation. Any action on Amazon should be measured by holistic reporting across retail and advertising metrics, backed up by a test and learn mentality.”

Regardless of what stage readers find themselves at on their Amazon journey – or the challenges they face – Adapt says it is ready to listen and help.

For more information, contact the Adapt team on amteam@agendaadapt.co.uk.

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