Commotion, wholesale distributor of educational resources, hopes to expand further into retail across Europe following a positive start to the year for the company.

In the July issue of Toy World, Commotion’s marketing manager, Honor Davidson, speaks about the company’s newest additions to its sensory TickiT range, how the business has been spreading its wings and how live Zoom showrooms, which began due to Covid-19, have been increasingly beneficial.

Based in Tonbridge, Kent, Commotion works with businesses all over the world, including toy shops, online stores and suppliers of educational resources, to support parents and teachers of young kids. Formerly focusing on its business as an educational supplier, the company is now seeing increased demand for its lines at retail.

Commotion’s innovative products are designed to inspire learning. The company believes its products really make a difference, helping turn today’s children into tomorrow’s innovators.

TickiT educational toys are designed and developed by a dedicated in-house team which works with specialist advisors within early years, primary years and special educational needs. Its focus is on producing a wide range of high quality, engaging and open-ended learning resources for inspiring children’s natural curiosity, broadening their knowledge and aiding their development as they learn through play.

The range offers sensory products to soothe and aid relaxation, creative play resources that are unlimited in their learning potential, a selection of toys suitable from birth, products for understanding the world, communication and language resources, as well as hands-on tools for developing numeracy or motor skills.

Click here to read Honor’s comments in the full feature.