Moose Toys has announced a new partnership with WWE for the Heroes of Goo Jit Zu stretchy action figures, featuring WWE superstars.
Ahead of the Licensing Expo in Las Vegas this month, Moose Toys has announced a new global partnership with World Wresting Entertainment (WWE) for a series of Heroes of Goo Jit Zu (HGJZ) stretchy action figures, launching in August 2024.
Four of WWE’s biggest Superstars — John Cena, Rey Mysterio, Roman Reigns and The American Nightmare Cody Rhodes — have been reimagined as ultra-stretchy HGJZ figures. Heroes of Goo Jit Zu action figures are squishy and stretchy action figures, packed with gooey fillings, allowing them to stretch up to three times their size, while always returning to their original form.
On the partnership, Hollie Holmes, vice president of Global Franchising, Moose Toys, said: “As Moose Toys continues to aggressively expand its licensing program by tapping into pop culture, we presented WWE with a new way for kids to engage with their favourite WWE Superstars, in a way that is true to their characters and, at the same time, authentically Moose.”
Heroes of Goo Jit Zu is distributed by Character Options in the UK.