Now in its 11th year, the Dads Choice Awards 2023 invites entries in 20 different categories, to be tried out by Dad testers and their children.
Entries are now open for Dads Choice Awards 2023, and the closing date is 29th September. These are the only UK awards dedicated to Dads and their children and is now in its 11th year. There are 20 different categories manufacturers can enter, including Puzzles, Educational/STEM, Models, Fun Toys, Outdoor Games, Travel Games and Ride On Vehicles.
An experienced team of Dad’s Choice super testers are ready to get their hands on the toys and, with their children, decide which ones are the best. Every entry will be matched to a Dad’s Choice tester with children of the right age and evaluated on their creativity, fun factor, value for money and whether they live up to the hype on the box. Only those that meet the critical standards of the Dad testers and their children will win a coveted award.
Winning products will be promoted via a PR campaign which is included in the admin fee of the entry. Last year’s winners featured across toy trade press and national newspapers, and this year the awards will also be working with parenting Influencers to showcase all entries across their social media platforms.
For more information, contact: jenny@adrenalinsolutions.co.uk.
The Dads Choice Awards 2023 are open to any toy, game, puzzle, App, or electronic device which meets the category criteria. Toys must be available to purchase in the UK and available for sale between January 1st 2023 and before December 31st 2023. (however, they may have been on sale before this date). Entries should be suitable for children aged 0 to 16 years.
The closing date for entries is Friday 29th September, and winners will be announced on Monday 6th November.
In each category there are three potential awards: Winner, Highly Commended and Commended. Successful winners will be able to include the logos in their marketing, box packaging and other promotional activities free of charge.
There’s a range of 20 categories to choose from and manufacturers can enter as many products as they like, providing they meet the criteria. A small fee of £125 is charged for each entry to cover administration costs.
