Fisher-Price adds Hartbeeps to the mix

Published on: 6th September 2023

Fisher-Price has partnered with Hartbeeps for the launch of the new DJ Mix & Learn Music Table to highlight its developmental benefits.

Fisher-Price is partnering with Hartbeeps pre-school music classes in creating a bespoke musical lesson showcasing the new Fisher-Price DJ Mix & Learn music table.

Working in partnership with the award-winning immersive sensory music classes for little ones, Fisher-Price is launching its new DJ Mix & Learning Music Table with a specially created immersive play session. Using its expertise, Hartbeeps has create a fun and playful lesson that has been specially developed using the new DJ Mix & Learning Music Table to engage parents, babies and toddlers in play through music.

Musicality is an important learning tool for babies and toddlers as it provides a holistic approach to development, fostering cognitive, emotional, social and physical skills, while also nurturing their creativity and cultural understanding.

Running throughout September in over 90 locations across the UK in the Hartbeeps Happy House and Baby Beeps classes, children and parents will take part in the Fisher-Price play session which has been specially designed to help with babies’ developmental skills.

The play sessions will feature the Fisher-Price DJ Mix & Learn Music table which includes 12 engaging fine motor activities, 100+ songs, sounds and learning phrases and three smart stages learning levels, growing along with baby to help foster fine motor skills, balance and coordination.

Kelly Philp, Marketing director at Mattel UK, commented: “We know music is important for babies’ and toddlers’ developmental skills, and this is why music features in so many Fisher-Price toys. We wanted to find a partner that could bring out the many developmental benefits of our new DJ Mix and Learn Music table, and Hartbeeps does that by offering fun classes that support babies’ and toddlers’ development through music.”

Sarah Godwin, owner of Hartbeeps, added: “We are delighted to be partnering with Fisher-Price for the launch of this fun music table and bring to life our ethos at Hartbeeps of nurturing child development through music. We are celebrating our 20th Anniversary this September, so it’s great to be working with Fisher-Price on this programme at this time.”


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