John Adams bolsters team with new sales agent

Published on: 19th August 2022

Graham Burnett will cover Scotland and the north of England for John Adams, which counts Rubik’s and Ideal Games among its portfolio, as well as Scotland for Peterkin.

In a further strengthening of its sales team, John Adams Leisure has appointed Graham Burnett as sales agent, covering Scotland and the north of England.

Graham is a familiar face in the toy industry, bringing with him a wealth of experience having worked in the toy, craft and stationery sectors for the past 16 years.

Commenting on his appointment, Graham said: “I am delighted to represent John Adams’ respected names in the toy industry and am looking forward to growing the business in Scotland and the north of England.”

Bruno Gallone, group sales director, added: “We are delighted to have Graham on board as our new sales agent. He brings with him an immense amount of experience and is a true expert in his field, which will be instrumental in driving sales and continued growth for John Adams in 2022.”

Graham’s appointment follows that of new national account manager Carole Taylor in July, strengthening the sales team across all of its key brands, as well as new launches. Caroline joined from Epoch, where she worked as a field sales manager and within other sales roles for seven years.

John Adams is a long-established multi-category company, which has been developing and marketing toys and games for over 50 years. Its brand portfolio includes Rubik’s, Ideal Games, Rummikub, Tetris, Tiny Tears, Girl’s World, John Adams Creative Play, Raim Fun Bricks, Scrabble Fuzzy-Felt, and Action Science.

John Adams Leisure is also the UK distributor for Intex products, including the PureSpa range, above ground pools, paddling pools, inflatable boats and toys.

Graham has also been announced as sales agent for Peterkin UK, covering Scotland.

Graham said: “I am thrilled to represent Peterkin, it has a great selection of products and ranges. I am looking forward to growing the business in Scotland.”

Bruno Gallone, group sales director at Peterkin, said: “Graham’s wealth of experience is really impressive and this experience will help to drive Peterkin’s plans for future growth. We’re delighted to be welcoming Graham to the team, with an exciting year ahead for Peterkin.”

To find out more about the range of new products and brands launching this year, please contact the sales team at For more information on the key Peterkin brands and new ranges, please contact the sales team on


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