NEWS

New generation of Bakugan brings anime action to fans

Published on: 4th August 2023

Spin Master has announced that an all-new series of Bakugan will arrive on Roblox this month and Pop TV next month, bringing anime action to fans of the franchise.

Spin Master has announced the launch of an all-new Bakugan series, introducing a revamped anime style, that will premiere on Pop TV in the UK in early September. Alongside the series’ fresh aesthetic, characters and storyline, fans will be able to immerse in the brawling action with a new spin on Bakugan toys, which have been engineered for great battling action.

Bakugan

The enhanced animation will be first revealed on Roblox, uniting fans once again in a shared streaming experience first trailblazed by Bakugan within Roblox in 2021. Fans can converge within All-Star Tower Defence, a top experience on the platform developed by metaverse game developers Gamefam, to stream the first two episodes in both English and Japanese, starting today (Friday 4th August) at 00:00am UK time through until Sunday 13th August, a month ahead of the premiere. A trailer for the new series can be seen below.

Relaunched in 2019, a decade after it first hit the toy scene, Bakugan has proven to be an evergreen brand with a strong following.

“The Bakugan franchise will elevate to epic new heights as we further enhance the experience across entertainment and power up the gameplay through toys,” said Jeremy Tucker, Spin Master’s EVP and global chief Marketing officer. “We’ll deliver these new and unique experiences, driving collectability, and introducing new ways for Bakugan fans of all ages to battle and connect with the brand.”

Highlights of the new toy range include:

  • Bakugan Special Attack: Kids can spin into battle like never before with the all-new customisable Special Attack Bakugan toys. Combine and stack the Special Attack Bakugan, then brawl into action with all new hyper spin action, ripping the cord to spin the Bakugan on the metal Gate Card and watch the Bakugan transform with its iconic pop open transformation. Combine the character with the Special Attack Card for new stats to level up the gameplay.
  • Bakugan Battle Arena: Kids can step into the ultimate space for battles with the Battle Arena play set. Featuring multiple launch points, obstacles, storage, and built-in camera stands to film all the action on a mobile device, this new playset is ready for an epic brawl.

The new toy collection will also include Power Gear tokens found in pack and redeemable for a digital Bakugan-themed accessory or power-up within Roblox. Eagle eyes can also spot hidden Power Gear codes within content on the official Bakugan YouTube channel.

The new toy line is available now.

RECENT ARTICLES

The Entertainer begins roll-out to Tesco stores

Navigating the complexities of logistics in the toy industry

New Dora CG-animated series set to launch internationally

Details of latest Magic: The Gathering releases revealed at MagicCon Chicago

Poppy Playtime universe expands with Roblox game

Hornby welcomes Frasers Group as strategic shareholder

Toymaster looks forward to busy May Show

British businesses facing delays after Red Sea attacks

Friday Blog

Do the right thing … it’s the Friday Blog!

Moonbug and IMC announce strategic partnership