Five agents have joined the team and are bringing their expertise and close relationships with customers to help grow the Peers Hardy portfolio.
Due to the growth of its character watch, jewellery and accessory collections, as well as the hugely successful launch of Wow Generation, Peers Hardy has expanded its team and is delighted to announce five new sales agents to help service the company’s ever-growing number of retailers.
Peitr Cutler (North), Hannah Stanion (Midlands), Jim McRandle (NI and Rep of Ireland), Graham Burnett (Scotland) and Jean-Claude Bergot (South-East) have all joined the team and are already utilising their vast experience and close relationships with customers to help grow Peers Hardy exciting branded portfolio.
Peers Hardy has seen a large increase in sales within independent toyshops thanks to its affordably priced character licensed watches, jewellery and Disney keychain collections featuring the likes of Lilo & Stitch and The Nightmare Before Christmas. The imminent launch of shaped clocks featuring licences such as Beetlejuice, Zelda and Friday the 13th has seen such impressive pre-sales, that the company is already introducing a further seven designs to launch in September.
Wow Generation has been an overwhelming success since it was first showcased at London Toy Fair. The company said: “Retailers have really taken to the brand and the striking way the products are presented. Toymaster members have been particularly supportive, and with recently secured listings in both Dobbies Garden Centres and WHSmith, Christmas 2023 looks set to be a busy period. Further new ranges will be launching in September which feature some amazing gift lines for Christmas.”
Peers Hardy is best known for its 50 year history in the watch industry, and its Tikkers brand has been instrumental in helping children learn to tell the time for the past 25 years. Tikkers is experiencing growth with the introduction of child safe smart watches and smart watch and earbud sets. This year has also seen the launch of collaborations with the Worldwide Fund For Nature (WWF) and the RSPB, where money raised from sales goes towards helping the work of each charity.
Peers Hardy added that its sales agent team has been a major component in this success: “Independent retailers are very important to our business, and we can now offer more coverage with regular visits – helping retailers with re-orders and introducing new lines.”
There are still a few territories to cover and, as its success continues, the company is seeking further sales agents to round out the team.
Retailers interested in becoming a stockist are invited to get in touch with:
Peitr Cutler (North) – peitrcutler@hotmail.co.uk
Hannah Stanion (Midlands) – stanionagency@hotmail.com
Jim McRandle (NI and Rep of Ireland) – jamesmcrandle@btinternet.com
Graham Burnett (Scotland) – burnett629@btinternet.com
Jean-Claude Bergot (South East) – jcb@primusexport.co.uk
