Rubies announces new licensed Wednesday costumes

Published on: 10th August 2023

Rubies has announced a new addition to its mammoth portfolio with an officially licensed dress-up collection for Wednesday, MGM’s record-breaking series on Netflix.

Rubies, a world leader in costume design, manufacturing and distribution, has created a full range of costumes and accessories inspired by the hit series, including Wednesday’s Rave’N dress which she wore for the dance sequence which went viral on social media, as well as the iconic school uniforms for kids and adults. Accessories include wigs and a magnetic Thing shoulder sitter.

With more than 2b impressions on TikTok, Wednesday’s dance has given fans of the show a chance to try out her moves and share their versions with the world. While many fans have worked hard to recreate the look from the scene, Rubies’ take on Wednesday’s Rave’N dress will make it easy for fans to embrace their inner Wednesday this coming Halloween.

To complement the look, Rubies has also developed a magnetic Thing shoulder sitter, giving a creepily realistic look to Wednesday’s trusty sidekick. Once the magnetic plate is slipped under the garment being worn, Thing can be placed on top and he will remain there all day long.

With the recent trend for matching costumes for couples, friends and families, this collection is the perfect choice for Halloween, and is expected to be a hit. The Rubies collection has something for the whole family, and the Rubies II Wednesday collection will continue to expand.

The Netflix series follows Wednesday Addams’ misadventures as a student at Nevermore Academy and marks the first time fans get to see the character of Wednesday not only in a new boarding school environment, but also as a teenager. The series, which debuted in November 2022, broke several long-standing records including launching at No.1 in 83 countries. It has also recently become the No.1 most watched English-language series of all time on Netflix.


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