In the June edition, Toy World’s annual feature on the Action Figures category will also cover the rapidly expanding Kidult Toys market: here’s everything you need to know to get involved.

With Toy World’s bumper May issue (and standalone Toymaster May Show supplement) mere days away from heading to print, the team is turning its attentions to the upcoming June issue.

As always, the June issue will bring readers a comprehensive look at the Action Figures category, from what’s driving sales and emerging trends to the latest launches and the importance of licensing on the sector.

This year, the feature will also cover Kidult Toys & Collectibles offering more detailing, premium packaging, limited edition runs and much more. The Kidult Toys market is one of the strongest categories in the whole Toys & Games landscape, last year accounting for 28% of global toy sales in 2023 – an impressive 7% growth YOY.

We want to hear from toy companies whose products fit into this category, and who want to place their products in front of key buyers and retailers across the nation (and beyond). The feature will include everything from action figures, die cast models and complex construction kits to highly stylised ‘chase’ ranges and display-only toys.

An extensive product feature on the category will be packed with new launches that will have retailers reaching for their order books.

Advertisers in this issue are guaranteed generous editorial coverage and the chance to get involved in additional content opportunities. The UK’s leading toy trade magazine, Toy World places brands in front of all the major buyers and decision makers that turn to our beloved publication at the start of each month for the latest industry news and product information.