Rubie’s launches new campaign for Halloween 2020

Published on: 1st October 2020

Rubie’s ‘Raise Your Spirits' Halloween campaign provides a platform for games and activities to do at home this year.

Rubie’s has announced the launch of its Halloween campaign ‘Raise Your Spirits’ which focuses on promoting a happy, safe and fun Halloween at home this year. Working closely with Bristol Novelty, both companies will be actively encouraging consumers and retailers to share creative content about how Halloween 2020 can be made one to remember.

Fran Hales, content and marketing manager, Bristol Novelty, commented: “Halloween represents the first big celebration of the year since the outbreak of Covid-19; it’s hugely significant not just for the industry but for the nation. This year in particular is a time for us all to provide collaborative inspiration for making it a Halloween to remember at home.”

He added: “It’s fundamental that we work as an industry together to promote innovative ideas and initiatives to ensure everyone celebrates Halloween whilst keeping safe. At Rubie’s and Bristol Novelty we are partnering up with a shared message to raise spirits in the build up to, and over, the Halloween weekend in particular. Our site is the perfect platform for games, decorations and creepy creations. Our campaign has been built around the consumer but also complements our world leading range of licensed costumes and accessories, making Rubie’s and Bristol Novelty the home of raising spirits this Halloween.”

The Rubie’s and Bristol Novelty’s Instagram and Facebook feeds will feature updates, images and plenty of imaginative ideas over the next few weeks.


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