NEWS

Y-Volution’s My Buddy Wheels launches at Halfords

Published on: 6th June 2019

The unicorn, dinosaur and horse designs cleverly disguise a lightweight balance bike.

Developed by the award-winning design team at Y-Volution, My Buddy Wheels has already been recognised for its innovative design with an award nomination at the 2019 Nuremberg Toy Fair.

My Buddy Wheels uses a soft cuddly friend to disguise a lightweight balance bike. The bikes help toddlers learn the fundamental skills needed to cycle including balance, speed, stability, strength and confidence, by letting the child scoot forward while having their feet near the ground. As they get used to holding their weight over two wheels, they’ll get to grips with balancing and steering.

Orlagh O’Reilly, global head of brand at Y-Volution, commented: “Climbing on to a mythical unicorn, a cuddly dinosaur or a friendly horse captures a toddlers imagination like nothing else and will give them the encouragement to learn the fundamental skills needed to begin cycling. They will have so much fun that they won’t realise they are developing important skills like balance, stability and confidence before graduating to a pedal bike.”

The My Buddy Wheels range is designed for children aged two and above, and there are three models to choose from including a dinosaur, a horse and a unicorn. Retailing at £70, they are available exclusively at Halfords from 21st June. For more information, click here.

RECENT ARTICLES

Online, offline … it’s the Friday Blog!

Exclusive: The latest from Toymaster HQ

Scalextric unveils Harry Potter Ford Anglia 105E

John Adams releases Prime 3D Star Wars puzzles

Click Europe launches TikTok Shop and welcomes new presenter

Imagine8 reveals latest licensed accessories for Bluey and Peppa Pig

Mattel’s PJ Lewis honoured with promotion

John Adams reveals new Zhu Zhu Aquarium collection

Zuru launches Hug-A-Lumps comforting companions

Target Darts welcomes Jamie Tank and Paul Dearlove to spearhead new toy team