Distributor Jazwares showcases new Fingerlings Friends at UK Toy Fair.

WowWee, in partnership with distributor Jazwares, brings to life the newest line of Fingerlings at the UK Toy Fair in London. Fingerlings were named a Dream Toy for 2017, and continue to be one of the most sought-after toys in the UK. With over 40 different ways to play, Fingerlings respond differently if they’re right-side up, upside down, or singing together.

The success of Fingerlings has far exceeded expectations, and this is expected to continue in 2018 as Jazwares introduces new Fingerlings creatures and playsets from manufacturer WowWee.

Joining Gigi the Unicorn, now adorned with manicured pink hooves, are new friends Gemma, Stella, Skye and Alika.
The original Fingerlings now have even more friends to play with and collect too; Sugar, Kiki, Amelia, Rose, Razz, and Quincy, the glitzy Glitter gals. Also new to the range are the Two Tone Ava, Melon, Emma, Candi, Sydney, Summer, Eddie, and Charlie.

Finally, Kingsley the Sloth now also has a counterpart – Marge, the purple sloth. Moving 20% slower than other Fingerling friends, Marge and Kingsley can sing, laugh, kiss and take a nap.

WowWee CTO, Davin Sufer, commented: “WowWee is pleased to continue a successful partnership with Jazwares international distribution, and is excited to bring new and special surprises to Fingerlings fans for 2018 – including even more technological innovations and various new ways to play.

Jazwares and WowWee will support the Fingerlings brand with TV, in-store demonstrations, social media and PR.