Halilit to represent Buki France in UK

Published on: 5th October 2023

Covering categories from outdoor toys, science and discovery, to crafting and stationery sets, the Buki France range is the latest addition to the Halilit portfolio.

Halilit is delighted to announce that as from 1st January 2024, Buki France’s extensive collection of educational toys and craft products will be available through the popular UK distributor.

Established in 1992, the Buki France collection of toys has seen huge success across Europe, offering an extensive collection of items for girls and boys from pre-school to teens. Crossing multiple categories such as outdoor toys, science and discovery, crafting and stationery sets, the popular brand spans a range of price points offering retailers a one stop collection of desirable, high-quality toys and gifts.

‘With both companies being known for their focus on providing developmentally appropriate learning experiences for children, the collaboration between Halilit and Buki France seemed a natural fit’ explains Amy Wildman, Sales and Marketing director. “Buki France’s toys are developed with the utmost care and attention to detail, having thoroughly researched the retail space to ensure all products address consumer needs and thus consistently exceed their expectations. At Halilit, we’ve been toying with expanding our offering to include school aged children for some time, however wanted to be sure of the right fit, so we’re thrilled to be welcoming Buki France into the Halilit portfolio.”

The Buki France toy collection will be on display on the Halilit stand at London Toy Fair, however existing stockists or those wanting more information on the range immediately are invited to contact, or can take a look at the full range here.

Halilit is working on a new trade website, which is designed to make ordering even easier for its customers, and has expanded both its field sales team and retailer support function this year.


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