NEWS

International pavilions well supported at Spielwarenmesse

Published on: 28th November 2023

At the forthcoming Spielwarenmesse, 13 different countries will be represented on international pavilions that will host over 250 businesses.

international pavilions

The international pavilions at the Spielwarenmesse are the full-service package for new attendees and experienced exhibitors at the fair. They offer participants the opportunity to present their businesses and products in a compact way to the toy sector. A total of 13 countries will be on display at different stands, from the 30th January to the 3rd February 2024, at the Nuremberg exhibition centre.

The pavilions have a long tradition, and many countries have been represented for a number of years with a shared stand at the Spielwarenmesse. In total, over 250 businesses will be presenting themselves over a total area of some 4600 m². The Best of China pavilion has the highest proportion of these, followed by Hong Kong and the United Kingdom. Ukraine is on the programme for the second year in a row.

Overview of participating countries:

  • Australia – Hall 12.0
  • China – Hall 11.0
  • France – Hall 12.0
  • Georgia – Hall 3
  • Hong Kong – Halls 12.0 and 4A
  • India – Hall 11.0
  • Japan – Hall 6
  • Spain – Foyer NCC West
  • Taiwan – Hall 11.0
  • Thailand – Hall 11.0
  • UK – Hall 12.0
  • Ukraine – Hall 3
  • USA – Hall 12.0

Those taking part in the international pavilions receive skilled support for their appearance from the Spielwarenmesse team. The all-inclusive package includes a prepared stand with all basic equipment and extends from initial planning all the way through to on-site support. The pavilions represent the framework for a market entry or for expanding pre-existing business relationships.

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