StudioCanal has announced a new executive line-up at The Copyrights Group, with the appointment of Sissel Henno and Benoit Jaubert.
Sissel Henno
The Copyrights Group has appointed Sissel Henno to the new position of head of Global Sales – Licensing and Retail. It was announced by Francoise Guyonnet, CEO Copyrights Group and EVP Kids’ Brands, StudioCanal.
In a pivotal role between the brand, the creative team and partners, Sissel will manage the licensing and retail teams, leveraging Copyrights’ extensive experience in kids and family properties. She will lead the commercial strategy for the division in crafting licensing and merchandising programmes spanning the UK and EMEA through to a global scale, and will also oversee retail operations, including the Paddington store at Paddington Station in London.
Paris-based Benoit Jaubert has been appointed VP Sales at The Copyrights Group/StudioCanal. Reporting to Sissel Henno, Benoit sells licensing and merchandising rights in France and oversees Copyrights’ agents in Europe, the Middle East, Australia and New Zealand. Benoit will ensure the development of the Paddington franchise in France.
The Copyrights Group has now created a team of four senior executives to operate its merchandising and licensing business for major StudioCanal IPs.
Benoit Jaubert
Francoise Guyonnet, CEO Copyrights Group and EVP Kids’ Brands StudioCanal, said: “As StudioCanal continues to accelerate its growth in children’s IP through The Copyrights Group, we are delighted to have Sissel join us to lead our new stellar line-up of licensing and merchandising experts. This new team will help us implement our plans to further consolidate the incredible strength of the Paddington brand, as well as securing new IPs and build our business, both globally and locally.”
Sissel Henno said: “I am thrilled to be joining the highly-experienced Copyrights Group team and our network of 14 specialist agents around the world at this particularly significant and exciting time. The imminent opening of the Paddington London Experience and launch of the highly-anticipated third movie, Paddington in Peru, later this year are two exceptional opportunities for our company.”
StudioCanal’s sales teams will be at MIPTV this week to launch series three of global hit series, The Adventures of Paddington, and pre-sales for the soon-to-be-launched new CGI animation series of beloved pre-school brand, Miffy.
