The new range lets kids sanitise their hands while enjoying the tactile AMSR experience of slime.
Canal Toys, the company behind fun make-it-yourself ranges including So Slime DIY, So Sand DIY and So Bomb DIY, is preparing to launch its latest product – Anti-Bacterial Slime.
With the Covid-19 pandemic raging on across the globe, the need for enhanced hygiene and cleanliness, especially hand washing and sanitising, is more important than ever.
Canal’s Anti-Bacterial Slime is unique and the first of its type to hit the market. The product is the result of a long period of R&D, testing and certification, starting before Covid-19 emerged. The company has been able to accelerate its launch plans, meaning Anti-Bacterial Slime is now ready to hit shelves and countertops in February. Each pocket-sized metal tin contains a generous amount of the non-sticky, super stretchy slime compound, which kills up to 99.99% of bacteria on hands – the same as commercially available gels or foams. This makes the now-routine practice of hand-sanitising fun and enjoyable for kids, as well as those who may find the sensation of gel unpleasant. The slime can be used over and over, as the anti-bacterial properties last up to one month, and the slime is fully EN71 and EN1276 tested.
Anthony Grimaud, Canal Toys CEO, commented: “As a parent, teaching your kids about the importance of washing their hands is a challenge. We’re excited to bring Anti-Bacterial Slime to market and seeing children everywhere using it every day which will help keep their hands sanitised through play in an innovative way.”
UK retailers can opt for a 24-piece CDU display of individual pots, perfect for POS pick-up purchases, and 4-pack tubes containing a range of colours. There are six colours of slime in total, broadening the appeal – green, red, blue, light blue, pink and purple – with RRPs from £2.99-9.99.
The Anti-Bacterial Slime is an attractive proposition for all retailers, not just toy shops; garden centres, supermarkets, corner shops and newsagents – anywhere people shop, and kids might visit.
Please contact MD Anthony Grimaud for more information: email anthonyg@canaltoys.uk or call 07400 261 857.
