NEWS

Distoy gears up for latest show

Published on: 9th April 2024

Distoy is looking forward to welcoming its band of faithful followers from every corner of the world to London between May 28th – 31st.

During the four-day show, toy suppliers and distributors from across the world will travel to London to view a selection of new ranges for which toy companies will be hoping to secure distribution deals.

Distoy features showrooms across two hotels in London – St James’ Court and St Ermin’s – and the show largely works on a ‘by appointment only’ basis, with meetings taking place in a confidential environment behind closed doors.

A full list of exhibitors can be found at Distoy.com, where visitors should also register to attend. Show organisers David and Madeleine Potter can be contacted at david@distoy.com or madpot@distoy.com.

David Potter told Toy World: “Distoy is a fixture on the international toy community’s calendar. With the exception of two dreadful Covid years, Distoy has continued to run every year and we’re open for business as usual again this year.”

Richard North, president of exhibitor Wow! Stuff is a big fan of the event: “I love Distoy – the event is so different to anything else,” he explained. “Every year, we hear rumours that there will be fewer people coming to the show and then when it happens, it’s packed. It often ends up as our most productive show of the year.”

Toy World will be visiting the show, so if you would like to arrange a meeting with the team during the event, you can email john@toyworldmag.co.uk or mark@toyworldmag.co.uk.

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