LICENSING NEWS

Sutikki announces new partners as part of global expansion

Published on: 18th November 2020

Sutikki has enlisted Kids Industries, The Point.1888 and Rock Hill Media Ventures, who will partner with the company in developing a global brand strategy for its IP.

Sutikki

Children’s entertainment company, Sutikki has announced new partnerships with Kids Industries, the only full-service marketing agency that specialises in the family market; next-generation brand licensing agency, The Point.1888 and media strategists and curators, Rock Hill Media Ventures.

“We’re thrilled to have this global network of industry visionaries as partners in Sutikki’s new phase of growth and innovation,” said Hannah Mungo, CEO, Sutikki. “Each agency has experience in building, innovating and executing new tactics for brand connectivity and engagement.”

UK-based Kids Industries will partner with Sutikki in developing a global brand strategy for its IP. Kids Industries’ clients include BBC Worldwide, ViacomCBS, Universal Studios, McDonald’s, Kellogg’s and The Walt Disney Company. The company recently executed campaigns for Marvel, Star Wars, SpongeBob SquarePants, Paw Patrol and Teenage Mutant Ninja Turtles.

“We’re the only full-service agency on the planet specialising in the family space, where we’ve been connecting human emotions with market intelligence to make brands stronger for over 20 years,” said Kids Industries co-founder and CEO, Gary Pope. “We can’t wait to bring our expertise and insights to the table to facilitate brand strategies, which will be designed to ensure maximum exposure and a 360 approach to the brand build.”

The Point.1888 will also work with Sutikki in the UK market. Its team of professionals brings extensive industry experience and has previously worked with major household brands such as The Gruffalo, Star Wars, L.O.L. Surprise!, Marvel, Clangers, Mr Men, Noddy and Sesame Street, and it has a wealth of knowledge within the pre-school space.

Keith Dawkins, Rock Hill Media Ventures founder and former Nickelodeon executive, has been appointed as a strategic consultant for the US market. He brings his expertise of content strategy, distribution, and development within the kids space. Rock Hill has strategic partnerships with the National Basketball Players Association, Oscar and Emmy award-winning media company, Believe Entertainment, and Los Angeles based content accelerator, Sameer Gardezi’s, Break the Room.

To follow the development of these partnerships visit www.sutikki.com.

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