Warwick has been named vice president, EMEA consumer products.

The appointment will see Warwick based out of Hasbro’s Stockley Park office in the UK.

Casey Collins, senior vice president and general manager of global consumer products at Hasbro, told Toy World: “I’m thrilled to welcome Warwick to the Hasbro Consumer Products team. Warwick’s key focus at Hasbro will be to drive our franchise brands and expand into new categories, channels and markets. His experience in channel strategy and road map planning for a broad variety of globally recognised brands make Warwick the ideal leader for our EMEA Consumer Products team.”

Warwick most recently held the position of vice president, consumer products & retail EMEA & ANZ at Worldwide Wrestling Entertainment where he led the company’s consumer products division and worked closely with Casey Collins. He also led consumer products and business development initiatives at DreamWorks Animation SKG, The Licensing Company, and The Walt Disney Company.