The first wave of brands on board with the Good Toy Guide’s evolution includes Learning Resources, Hornby Hobbies, Geomag, Galt Toys and Trends.

The Good Toy Guide, founded by Dr Amanda Gummer, has expanded its business to offer a one-stop-shop for users, in preparation for the busy festive season.

The comprehensive resource now includes a streamlined checkout option for busy parents and shoppers, shipping toys directly from the company’s warehouse in Nottingham.

The Good Toy Guide’s evaluation has long provided accreditation for manufacturers, but now comes with increased potential for return on investment with a flexible eCommerce solution.

Dr. Amanda Gummer commented: “In a time where we’re unable to get hands-on and test toys in-store, having the shop functionality as part of the Guide enables parents and guardians to cut through the noise and puts the power back into their hands when buying toys and games.”

Anna Williamson, TV presenter and mum of two, is working with the team to share the benefits of the guide and enthuses: “I know first-hand how important it is to have good quality, great value and trusted, well-researched opinions. The Good Toy Guide provides all of this and I couldn’t do without it to help me make the best buying decisions.”

The first wave of brands on board with the Good Toy Guide’s evolution includes; Learning Resources, Hornby Hobbies, Geomag, Galt Toys and Trends.

Manufacturers looking to take advantage of the added value now included with every Good Toy Guide review should contact: hello@goodplayguide.com.