NEWS

Bandai announces new collectible range Bananas

Published on: 9th October 2018

Bandai’s newest collectible craze is hitting UK shelves in early December.

Combining two key collectibles trends – the surprise moment and toys related to food – Bananas takes the reveal moment to the next level as kids peel the tactile scented banana skin to unveil a variety of surprises and even more toys to play with.

Launching with six bright colours appealing to any child’s taste, peeling Bananas will reveal numerous mini surprises including a cute Crushie character, two mini squeezable friends, gemstone stickers to decorate the Crushie or Banana, a collector sheet with character stickers, and a hanging vine to display Crushie friends.

Kids can display their Bananas by hanging them on a backpack, or re-seal them to take on the go and trade with friends. The first batch of Bananas features a total of 24 surprise Crushie friends to collect, including Rare and Ultra Rare Crushies.

Emma King, product manager, Bandai UK, commented: “Bananas is a much-needed, truly premium addition to the collectibles shelf, promising longevity of play and subsequently offering kids and parents alike even greater value for money. From the realistic peeling action to the scented packaging – which in itself is collectible – there are so many layers to this toy and so many different elements for kids to enjoy. We’re really excited to be bringing the brand to the UK and can’t wait to see the creative ways that kids #gobananas.”

Bananas are available in bunches of three (RRP £9.99) or as single units (RRP £3.99).

To learn more, visit www.bananas.toys. Consumers can also use the hashtag #GoBananas on Instagram, Facebook and Twitter, or follow @bananacollectibles on Instagram.

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