The Barbie Mermaid Power movie, which takes Barbie fans on an underwater adventure to the world of Pacifica, is bolstered by a successful range of mermaid-themed toys.
The new Barbie movie, Barbie Mermaid Power, made its UK Free TV exclusive premiere on over-the-air children’s channel Pop on Saturday 19th November 2022.
The new 60-minute movie picks up from the Barbie: Big City, Big Dreams special which premiered on Pop in October 2021. Barbie Mermaid Power follows Barbie Brooklyn Roberts, Barbie Malibu Roberts and her sisters Skipper, Stacie, and Chelsea on an underwater adventure as they transform into mermaids to help save the world of Pacifica. In the new movie, Barbie and Barbie are summoned by Isla from Dolphin Magic, to compete to be the underwater ‘Power Keeper’ in a series of challenges designed to find their inner powers. Through these competitions they discover whether they are mermaids of Earth, Air, Water, or Fire, all while making new animal and mermaid friends.
Mattel’s new Barbie Mermaid Power toy range is inspired by the movie and includes the Barbie Mermaid Power Dolls, with Barbie Malibu Roberts and Barbie Brooklyn Roberts each featuring a magical mermaid look, complete with extra-long fantasy hair and ombre tails with premium touches and sculpted scales. The range also includes the Barbie Mermaid Power Boat with two Dolls; this play set features an 18-inch boat that can float in water and seats up to four dolls, with other dolls sold separately.
The exclusive UK TV premiere of Barbie Mermaid Power aired on Pop on Saturday 19th November and is also available to watch on catch-up on the Pop Player.
Next year sees more content on the way from the powerhouse brand, as the live-action Barbie movie arrives in cinemas. The much-anticipated adventure about the iconic doll, played by Margot Robbie alongside a star-studded supporting cast, is slated for release on 21st July 2023.
Directed by Oscar nominated Greta Gerwig (director of Ladybird and Little Women), who co-wrote the script with her partner – the Oscar nominated director and writer Noah Baumbach – production is currently underway on the Mattel Films and Warner Bros project.
The movie also stars Ryan Gosling in the roles of Ken, while Kate McKinnon, Alexandra Shipp, America Ferrera, Simu Liu, Issa Rae, Ncuti Gatwa, Nicola Coughlan, Michael Cera, Emma Mackey, Hari Nef and Will Ferrell all co-star in this reimagining of Barbie’s world.
Producers on ‘Barbie’ also include Robbie via LuckyChap with Tom Ackerley; Mattel’s Robbie Brenner; and David Heyman for Heyday Films. LuckyChap’s Josey McNamara and Mattel’s Ynon Kreiz are executive producers.