LICENSING NEWS

Beyblade Burst franchise to host digital tournament

Published on: 17th September 2020

Bladers can practise their skills in preparation for the tournament with Hasbro’s dynamic Beyblade Burst product line. 

Beyblade Burst Hasbro tournament

The Beyblade Burst franchise is hosting its inaugural digital Beyblade Burst Championship, the 2020 Beymaster Invitational. Hasbro has teamed up with ADK Emotions NY to select top brand fans, including influential Bladers and digital influencers from the US, and select global markets to go head-to-head in the ultimate livestream event. Viewers can tune in to watch the tournament kick off on Saturday 17th October 2020 at 9am EST on Hasbro’s official Facebook page. The finals will take place the following week, on Saturday 24th October, when the Beymaster Invitational Champion will be crowned.

Originating in Japan in 1999, the Beyblade brand is in its third generation, with four animated seasons to date; Beyblade Burst, Beyblade Burst Evolution, Beyblade Burst Turbo, and Beyblade Burst Rise. Today, the Beyblade brand continues to be the ultimate battling experience with more than 40m tops sold in generation three in over 20 countries (within Hasbro territories).

12 contenders from around the world will compete in a four-round, head-to-head championship, with eliminations taking place every round. Fans can participate at home by casting their vote in the Beyblade Burst app. The last Blader standing will take home the title of 2020 Beymaster Invitational Champion and a $10,000 prize.

Bladers can practise their skills in preparation for the tournaments with Hasbro’s dynamic Beyblade Burst product line, featuring the new Beyblade Burst Hypersphere technology and Beystadiums, which are specifically designed with a vertical wall. To further hone their skills, fans can download the Beyblade Burst app and join the more than 990m online battles, while testing out different top combinations in head-to-head battle or in multi-player tournament mode.

To learn more about the Beymaster Invitational, click here.

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