Here’s everything you need to know about Toy World’s May Licensing World feature, and how you can get involved. 

We will once again be publishing a dedicated licensing feature in the bumper May edition of Toy World.

In Licensing World, we’ll be speaking to licensees, licensors and  retailers about the market for licensed toys and goods and providing a comprehensive preview of the Las Vegas Licensing Expo.

In addition, the feature will include category features on Character Licensed Merchandise and Hot Properties, along with bonus editorial content that makes Licensing World unmissable for anyone with a vested interest in the kids’ licensed marketplace. With almost one-third of UK toy sales coming from licensed ranges, it’s important for licensees and retailers to choose wisely when it comes to which properties to work with. Toy World looks at the latest key licensed properties that will be driving the toy market in 2024 to help readers make the right decisions.

The May issue will also include a focus on Dolls and a first-ever Toymaster supplement. The deadline for editorial will be 2nd April, while the deadline for adverts will be 15th April.

Advertisers in this issue are guaranteed generous editorial coverage and the chance to get involved in additional content opportunities. As the UK’s leading toy trade magazine, this means your company will be able to place its brands in front of all the major buyers and decision makers that turn to Toy World at the start of each and every month for the latest industry news and product information.

For further information regarding editorial opportunities in the May issue, (in any of the features), please contact:

To find out more about advertising opportunities, in the May issue or any other edition, contact Mark Austin, mark@toyworldmag.co.uk.