The May edition of Toy World will include a specialist feature on the Dolls and Doll Collectibles category.

An enduring category, the Dolls category spans everything from traditional nurturing play patterns to fashion dolls and dolls of all shapes and sizes – with a host of accessories and outfits to extend their play value.

Recent years have also seen a rise in the popularity of collectible doll ranges, as well as content to provide storytelling behind many doll brands. In this competitive category, Toy World will shine a spotlight on the latest developments, and highlight why retailers should be giving them shelf space this year.

Advertisers in this issue are guaranteed generous editorial coverage and the chance to get involved in additional content opportunities. As the UK’s leading toy trade magazine, this means your company will be able to place its brands in front of the many indie retailers attending the event that turn to Toy World at the start of each and every month for the latest industry news and product information.

This is just one of the features in the upcoming May issue, which will also include a dedicated Licensing section, containing a Vegas Licensing Expo Preview, plus features on Character Licensed Merchandise and Hot Properties, and for the first time ever, a stand-alone supplement previewing the Toymaster May Show in Harrogate.

All this is alongside Talking Shop, Viewpoint and Allegedly, as well as all the latest toy and licensing industry news and insight, plus selected company profiles and special interviews.

The deadline for editorial will be 2nd April, while the deadline for adverts will be 15th April, so don’t delay getting in touch with the team if you haven’t already secured your spot.

For further information regarding editorial opportunities in the May issue, or to take part in our popular Talking Shop feature, please contact:

To find out more about advertising opportunities, in the May issue or any other edition, contact Mark Austin, mark@toyworldmag.co.uk.