Hama Bead’s high-profile TV advertising campaign which will feature nationwide on popular channels.

The advert will air across channels including Channel 5, Nickelodeon, Nickelodeon Junior, Disney Junior and Boomerang launches today.

Following on from the strong results Hama saw from its Easter TV campaign, the autumn/winter TV campaign will have more than 200 TVRs, double the amount on the Hama Easter campaign.

The advert will be supported by a huge PR Campaign which will include Hama’s largest ever influencer push and social media activity including giveaways.