WORLD NEWS

ICTI ETP launches upgraded website

Published on: 22nd October 2021

The refreshed website will have a brand-new look & user-friendly features, bringing ESG tips and the latest trends to users’ fingertips.

ICTI’s new landing page, with ‘go to’ buttons and easy Connect & Supplier Lookup navigation bar

ICTI Ethical Toy Program (IETP) is the specialist responsible sourcing programme for the toys and children’s products industry.

IETP understands the importance of transparency and the need to provide clear information regarding responsible manufacturing in global supply chains. The organisation says this is why it has invested to refresh its website and ensure the new look and navigation enables users to access the information they need easily.

“We have now launched our new website which has been designed to communicate our purpose, benefits, programmes and services more clearly,” a spokesperson told Toy World. “The refreshed website (www.ethical.toys) is part of our technology investment programme which is ensuring IETP is utilising the latest technology to provide our members with the information they need.  Technology at IETP is enabling our members to access supplier audits, assessments and development plans, access insights from direct engagement with manufacturing workers and find new, ready to go, suppliers.”

The new website has new user-friendly features which makes it much easier for different users to navigate, ensuring key information, such as the Supplier Lookup tool & Connect Platform login, and the full range of programmes and services, are in easy-to-find locations.

Information about IETP’s programme and key milestones are proudly featured on the landing page and throughout the website.

The new landing page provides a better user experience, designed to enable users to find the information they need.  For example, the new ‘Go to Buyer’ & ‘Go to Supplier’ navigation buttons make finding the relevant information much easier.

“We have also introduced new designs and additional pages which highlight key information, communicate our purpose and celebrate our programme’s milestones,” said IETP. “We will continue to update our new website, so keep checking in.”

IETP’s new Buyer & Supplier feature boxes breakdown the advantages of its programme for all users

IETP offers a range of programmes and services to meet buyers and suppliers needs at different stages of their sustainability journey, and the website shares information on them all, explaining the business benefits they bring, and the different combinations that can multiply a company’s impact and reach.

Readers are invited to head to the website and explore the exciting new features for themselves.

You can read more about the work of IETP here.

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