Inventor Adam Borton seeks students for Toy and Game School

Published on: 19th January 2021

Award-winning toy and game designer and inventor Adam Borton’s Toy and Game School launches today and readers can access the online expertise at a special discounted rate.

The online Toy and Game School will teach students about the toy and game industry and how to create a brand new, never-before-seen toyetic game. Students will learn about important aspects of the toy and game Industry, including key companies, events to attend, design, licensing, sales, manufacturing, distribution, retail and marketing.

The School will also guide students step-by-step as they create a brand new toyetic game from start to finish. This will include the exact process used by Adam to create smash hit toyetic games such as Flushin’ Frenzy by Mattel. Students will learn why toy and game companies create new toys and games, what makes a good idea, how to sketch, how to 3D model, how to 3D print and how to make prototypes. These lessons will be practical, so they can follow along and create the toyetic game whilst also learning key skills at the same time.

Adam Borton

By the end of the course, participants will have gained the knowledge to create their own toys and games to a much higher standard, as well as a process that can be used to develop incredible new products for years to come.

Adam has spent over 10 years honing and refining his toy and game process whilst travelling to multiple toy and game industry events around the world. He has worked with many of the world’s most high profile toy and game companies such as Hasbro and Mattel and knows how to create products that people buy, share and recommend.

To buy access to the Toy and Game School, and save a huge 40% before it officially launches, visit to take advantage of the limited time offer.



Friday Blog

Planes, trains and automobiles…it’s the Friday Blog!

Outdoor Toy Awards 2022 winners announced

See the latest new roles added to Toy World’s recruitment round-up

Spin Master announces new animated series, Vida the Vet

Sylvanian Families launches Pony’s Stylish Hair Salon

Hasbro unveils Nerf’s first ever brand mascot

Licensing-X Germany prepares for October debut secures new warehouse facility at PLP Ellesmere Port

B&M launches online home delivery service

WowWee launches My Avastars next gen fashion dolls