The 36-page magazine will focus on a different theme each issue, the first being unicorns. 

Kennedy Publishing has announced the launch of Totally magazine, which will hit shelves later this month. The 36-page magazine will focus on a different theme each issue, covering the topics trending with children right now, including mermaids, girl power and more.

Issue one will be Totally… Unicorns, and will feature exclusive competitions and six unicorn-themed gifts. Brands featured in the first issue will include Barbie, Pikmi Pops, Nella the Knight, Hello Kitty, JoJo, Rainbow Magic, Fingerlings, Powerpuff Girls, Shopkins and Ooks.

The new magazine will have a strong presence at retail, having secured listings and promotions at key major retailers and independents.

Sophie Rowlands, licensing manager, Kennedy Publishing, commented: “With high quality editorial and design backed by strong support at retail, we’re confident Totally magazine will be a great success. Each issue will be full of puzzles, recipes, facts and fun, and most importantly will be Totally on trend.”