Spring Fair announces Empowering Change manifesto

Published on: 13th December 2021

Spring Fair has revealed that its manifesto for 2022 is Empowering Change, supported by the show’s Inspiring Retail Stage plus year-round content.

Spring Fair, taking place from 6th – 9th February 2022 at NEC Birmingham, says its new manifesto will set the agenda for the live show’s Inspiring Retail Stage as well as continuing in a year-round content programme.

“Retail is in a state of incredible transformation. Technology enables customers to shop anywhere, any time, and in any way that they want,” commented Suzanne Ellingham, head of Content, Hyve Group. “The competitive landscape has changed, and even online retailers are now facing increasing costs and hostile marketing conditions. In a time when staying the same means you are moving backwards, expecting different results from the same tactics doesn’t make sense. I am really excited about this year’s Empowering Change editorial theme. The schedule will be packed full of incredible speakers and participants, helpful and inspiring insights, newness as well as the essential trends for 2022 and beyond.”

The Inspiring Retail Stage’s full schedule of live content from experts in their field will provided exclusive insights, trend reports, keynote conversations and panel discussions on the key topics facing retail. Each of the four days of the show will cover a dedicated theme correlated to the Empowering Change manifesto.

Topics will include:

Sunday 6th February: Future of retail is collaborative

Monday 7th February: Sustainability and Innovation now

Tuesday 8th February: Changing mindsets – being comfortable with the unknown in order to thrive

Wednesday 9th February: The way we do things

The full Inspiring Retail Stage line-up supporting the Empowering Chnge manifesto will be announced in the next few weeks. For further information visit

Toy World’s February edition will include a preview of the Spring Fair event, covering the companies exhibiting that are of interest to the toy and childrens’ retail markets. Buyers should look out for the issue in order to plan their visit to the show, and any companies exhibiting who wish to be included in the Spring Fair feature should get in touch with the team as soon as possible, as deadlines are early in the new year.

More info here.

For advertising enquiries, contact Mark Austin by phoning 07710 532952 or emailing

For editorial enquiries, contact Rachael Simpson-Jones or Sam Giltrow



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