The June issue of Toy World came out last week and is available to read online, in case you missed it due to the Queen’s Platinum Jubilee celebrations.
The mid-year point is an ideal time to be placing orders for the second half of the year and the June issue of Toy World can help you do just that.
The Toymaster May show provided the perfect opportunity for suppliers to showcase key new launches for the back end (see our review on p.130), and our June issue has plenty more inspiration for retailers looking to freshen up their offering for the festive season. This month’s product category features span every age of toy consumer, from babies to Kidults and everything in-between. If you are looking for new lines in the Art & Craft, Action Figures & Collectibles, Wheeled Toys and Infant Toys categories, this month’s edition will give you plenty of options to consider. Meanwhile, our Fresh section highlights a selection of other lines new to the market.
There are also our regular features such as Talking Shop, Viewpoint, NPD Insight and Allegedly, plus all the latest from the toy trade in our News, Industry Moves, Marketing World and Licensing World sections.
KidsKnowBest shares an article on why we should listen to children and their parents; Generation Media looks at being brand safe online; publisher John Baulch writes about his visit to the opening of the new Midco branch in Derby and there’s a brand focus on WWE, in which we speak to the wrestling powerhouse’s VP of Licensing & Retail Consumer Products, Carl Lawrence and Mattel’s vice president and general manager, Michael Hick.
Read the June issue of Toy World online here.
Work is already underway on our July Issue, which will include category features on Dress-Up & Role-Play, Construction Toys, Stationery and Tech Toys.
To find out more about advertising opportunities, contact Mark Austin, sales director, email@example.com.